Podcasting is not just for everybody
Today I lent my ear buds to Mitch Joel’s podcast – Six Pixels of Separation. While I salute his initiative - he seems to be one of the first Canadian marketers to approach podcasting – for some reason, I did not dig the audio download as much as the blog. And I’ve asked myself why?
No, it’s not enough to plug in your Logitech headset/mic combo and record on CastBlaster – which is a great tool by the way. I can tell Mitch is an enthusiast, ready to try out new things, but what about my “user listening experience”? The empty space echo and poor voice recording just doesn’t work for me. Not on a premium product like the iPod. And I would expect a certain dynamic from a marketing podcast, I just couldn’t find this vibe in the show. I was almost visualizing somebody making a great presentation, but the PowerPoint slides were missing.
A nicely designed web site will catch your eye right away. Same rule applies for a book, CD or DVD cover on the shelf. Taking the time to produce a quality podcast (into/outro/sound-bed) is just as important. IMHO.
Minutes later after my blog post, I got this cool email from Mitch. I have a feeling this is only the beginning of our conversation and I really appreciate it. I’ll definitely stay subscribed.
——Original Message——
From: Mitch Joel
To: Mircea Baldean
Sent: Tuesday, June 20, 2006, 8:27 PM
Subject: What’s up?Contact request from Mitch Joel:
Hi, I saw your Blog posting. I appreciate your feedback. I don’t disagree with anything you’re saying. Right now, I am in “try it” mode. As I get this groove back on (from my college radio days), I will make the investment in better equipment, etc… Right not, this is all about starting a new conversation and “walking the talk.” It’s hard to sell clients on social media, web 2.0, Podcasting, etc… unless you do it. I hope you’ll bear with me. Thanks for the honesty. It is refreshing.
Best regards,
Mitch Joel